We’ve had a stealthy secret for about a year, but the time has come to share our expanding product line and Akoonu brand refresh. Meet the new Akoonu!
Akoonu’s New Content Inventory Feature and Expanded MA & CRM Integrations Help Fuel Effective Account-Based Marketing and Selling
According to CEB, an average of 5.4 people are involved in today’s B2B purchase decisions. (more…)
Content marketing, when done well, is an incredibly powerful tactic to boost brand awareness and drive revenue. (more…)
Most of us have seen study after study indicating that many marketers are disappointed by the results of their content. It’s frustrating. You spend significant time writing the asset, it’s typically well produced, and it has something interesting to say. But even so, it doesn’t perform well. (more…)
We’re very excited to announce that we’ve expanded our content marketing platform! In addition to leveraging Akoonu to create and continually update in-depth buyer personas and buyer’s journey maps that yield rich audience insights, marketers can now also clearly capture, enhance, and apply their brand identity and messaging. (more…)