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[Guide] How to Research Your Buyers and How They Buy

July 14, 2016
Jeff Freund

Are you considering building Buyer Personas and Journey Maps? If yes, chances are you have questions about:

  • How to get started
  • How to organize your research
  • How much work is involved
  • The best practices for Buyer Personas, Journey Maps and conducting interviews

View our comprehensive guide on how to research your Buyers.